Our work

Strategy, design, and research together again

Health care  |  Web site redesign

How do you wrangle a digital ecosystem so it makes sense for customers? Blue Shield of California asked us to redefine the way they talk to Medicare consumers and provide the digital pathways they need to educate and convert people aging into supplemental health plans. Learn more

Strategy
Research
Information architecture
Wireframes

Jacobs.com

Consulting | Website design

How does a traditional corporation accustomed to working with large, complex government projects around the globe bring their experience of nimble innovation to life? We tackled this challenge by designing a website filled with matrix-connected content allowing for customized storytelling.

Design strategy
Information architecture
Wireframes

Emulait.com + App

Consumer products | New app design

How do you create a custom app experience for a product nobody has ever seen before? We worked with Emulait to design the companion app for their revolutionary baby bottle. The app allows users to scan their breasts for lifelike mimicry to order bottles and is their companion through the child-nursing process.

Information architecture
User flows
Wireframes

Level Home App

Technology | App redesign

Level Home needed to grow beyond their app design system and support new smart home lock features and an expanding product line. They called upon us to be their experience design partners to expand their design system and enable them to support the growing list of technologies and hardware devices on their roadmap.

Information architecture
User flows
Wireframes

Dell.com

Technology | New audience

Consumers use social media to learn from each other and e-commerce websites to buy. Dell tasked us as the innovation team to marry their traditional e-commerce platform with new-school social media storytelling.

Design strategy
User research
Persona development
Information architecture
Wireframes

Dropbox

Technology | Growth
Dropbox.com has to appeal to B2B, B2C, and enterprise audiences alike who are in the market for cloud storage services. We gave Dropbox the insights they needed to get a handle on how effectively their site marketed their products and the design ideas to increase conversion.

Research
Information architecture
Wireframes

Meta Signal

Health care  |  Web app redesign

How can you make design improvements to an app about to launch in a few weeks? We worked with Meta to rapidly refine and iterate their Signal app, enabling unified search across all of their social media platforms just in time for launch.

Information architecture
User flows
Wireframes
Prototyping

Honey Stinger

Food and Beverage | New audience

Honey Stinger was launching a new marketing campaign that would increase their e-commerce traffic exponentially. Immersed in the analytics and data, they tasked us with coming up with new design ideas to get the most performance out of the site while telling their athletic performance product story.

Heuristic evaluation
Information architecture
Wireframes