
Promontory Brands
Discovery revealed several outdated websites
We did a context audit and heuristic evaluation to see where there was overlap, outdated content and broken pathways that needed to be mended. This gave us a lay of the landscape and highlighted the need for a new navigation system.
The strategy was simple: One site to rule them all. (but with multiple stakeholders, it never is)
We did a context audit and heuristic evaluation to see where there was overlap, outdated content and broken pathways that needed to be mended. This gave us a lay of the landscape and highlighted the need for a new navigation system.

“When designing for older adults over 65, accessibility isn’t your only concern. It’s about connection and comprehension. We even had to change the phone icon because people thought it was a calculator.”
Sitting behind the one way mirror unable to give the answers
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
A new site that fit the brand and the audience
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

We delivered a new website that all stakeholders could get behind and would serve marketing needs and lorem ipsum zip dolar met metis ala kings
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